SIOUX FALLS, S.D. - The University of Sioux Falls Athletic Department is proud to announce another Name, Image & Likeness (NIL) opportunity for student-athletes through a new partnership with Athlete's Thread. 

"This is another great NIL opportunity for our student-athletes to take advantage of while expanding our brand. At the Division II level, NIL resources can be limited, and our team has worked strategically to make it a priority," said Director of Athletics Jon Hart. "I want to give a special thanks to Eric Brothers, Madie Brink, and other members of our university staff for coming together with the team at Athlete's Thread to create this partnership." 

Athlete's Thread will empower USF student-athletes to maximize their revenue potential through the sale of co-branded merchandise. Each participating student-athlete will have their own personalized store featuring officially licensed products including jerseys, personalized apparel, and other unique items. The University of Sioux Falls Athletic Department continues to make strides in supporting NIL and will continue to seek additional permissible opportunities that ethically align with the mission and goals of USF Athletics. 

"We're thrilled to partner with the University of Sioux Falls and be able to provide a platform for student-athletes to showcase their names, images, and likenesses." stated Athlete's Thread CEO, Karthik Shanadi. "We believe that every student-athlete has a unique story to tell, and this partnership allows them to share that story through customizable merchandise."

Through this partnership, USF will also release alumni collections celebrating some of the Cougars' most notable student-athletes. With over 55 full-time designers, Athlete's Thread is able to capitalize on trending market designs and create unique custom collections for all student-athletes and alum. 

Athlete's Thread is partnered with more than 27,000 student-athletes across all NCAA Divisions and over 390 universities including Creighton, LSU, Ohio State and more! 

ABOUT ATHLETE'S THREAD 

Athlete's Thread is a leading supplier of NIL merchandise, working with 378 colleges and providing over 21,000 athletes with high-quality NIL merchandise, custom designs, jerseys and more. They are committed to empowering student-athletes to leverage their NIL rights and create their own brand.